What We Deliver
Healthcare leaders do not need more activity. They need better performance - measured as outcomes.
Healthcare leaders do not need more activity. They need better performance - measured as outcomes.
The 2026 Market Chief Financial Officer (CFO) Forum takes place December 2–4 in Irving, Texas. The Health Management Academy designed the retreat-style event for finance executives responsible for major markets, regions, multi-hospital portfolios and flagship hospitals. The published program focuses on the decisions these leaders must translate from enterprise strategy into local operating performance.
Prospective topics include planning through reimbursement and payer uncertainty, restoring margin without abandoning growth, assessing ambulatory and service-line economics, improving access and capacity, and managing labor productivity. The agenda also challenges CFOs to separate artificial intelligence enthusiasm from investments that produce measurable profit-and-loss improvement.
Preparation works best when grounded in evidence rather than broad transformation language. Leaders should bring the performance gap they need to close, the operational assumptions behind the plan and the measures that show whether value reached margin, cash, access or capacity. Revenue cycle performance belongs in that discussion because reimbursement friction, leakage and rework can hide the true economics of a market or service line.
A cost action is more durable when it removes avoidable work rather than shifting it to another team. Compare how proposed operating changes reduce touches, handoffs and exceptions while protecting access and growth. Lower cost to collect should follow from less rework, not thinner staffing around the same defects.
Ambulatory expansion and service-line investment can look attractive before referral leakage, access constraints and reimbursement variation are visible. Test the assumptions connecting patient demand to retained volume, clean claims and collected revenue. Revenue integrity controls help distinguish real market growth from activity that never reaches cash.
Expanding capacity creates value only when the revenue cycle can support the added volume. Trace how scheduling, eligibility, authorization and documentation perform before growth reaches billing. Patient access management and prior authorization should protect access while preventing avoidable delays, denials and patient friction.
Automation may accelerate tasks without improving the financial result. Evaluate whether an investment prevents defects, eliminates queues and changes cash, labor or reimbursement outcomes. First-Pass Performance and Open Accountability provide a practical standard: accurate work upstream and visible ownership through the result.
Use the form to share the revenue cycle issue behind the decision and connect it to margin, growth, access, capacity or investment performance.
Continue exploring expert perspectives, industry trends, and practical strategies for improving revenue cycle performance.
Explore Points Of View